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Social Media for CXOs

MDIS (Management Development and Consultancy)
Management Development and Consultancy (MDC), the corporate training arm of MDIS has since its establishment in June 1995, played a leading role in meeting the changing needs of many business organisations. We provide a wide range of well-designed programmes specially catered for business organisations with different training needs. Our key services include corporate seminars & workshops, customised in-house training and business consultancy services, designed to equip professionals with the essential tools of the trade.
  • Analyse the social media landscape for business (overview).
  • Integrate social media strategy within the organisation culture (integration).
  • Develop innovation via Social Media (innovation) and using Social Media for Corp
Quick Course Guide
Date: 30 July 2012 Training Provder/Company: MDIS (Management Development and Consultancy)
Time: 9am to 5pm Funding/Cost: S$620.60* (including GST)
Location: Singapore, Hotel Rendezvous Certification: No
Course Benefits: Learn about leverage on social media for organisational innovation and align social media as one of the channels in the overall corporate strategy.
Course Summary: Social media is growing at an alarming rate, with new channels and platforms being announced virtually every month. If communication is an intention to reach out, media is the channel to achieve that.
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The social media is growing at an alarming rate, with new channels and platforms being announced virtually every month. Yes, Google+, we’ll be watching. But with that comes the frustration of filtering through white noise to make sense of it--unless you start on the right foot. If communication is an intention to reach out, then media is the channel to achieve that. Good media communications is a holy grail, and most companies hire a bevy of consultants and media agencies to navigate this chaotic and unforgiving landscape.

Here are 2 questions for business leaders to ponder:

• How can I gain traction in effective communications in the media landscape, since it’s fundamentally linked to   success?
• How can I make sound decisions for my business?

Objectives

  • Leverage on social media for organisational innovation
  • Align social media as one of the channels in the overall corporate strategy
  • Communicate your branding through corporate social responsibility online

Target Audience

Senior Managers, HODs, Directors, General Managers, MDs, Presidents and CEOs

Special Discounts*:

Early Bird Discount - 20% (by 18 Jun 2012)